Tag: digital marketing

Hit the Digital Marketing Bullseye in 2017

By Sara Smith Choose Your Weapon While many small and mid-sized businesses (SMBs) buy into common misconceptions that digital marketing can only be utilized by big brands who can afford to score Super Bowl commercial air time, SMBs can effectively use digital marketing to drive awareness, engagement and most importantly, revenue. When launching digital marketing […]

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Utilizing Social Media in Local Marketing Strategy

I don’t really “do” social media, so why should my business? If you started your business before the dawn of social media and don’t really understand the difference between a Twitter tweet and a Facebook share, you might be reluctant to bring your business into the age of social media.  Yet, in the age of […]

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Local Marketing: My Website Is Perfect, So Why Do I Need New Content?

Whether it’s home care marketing or local marketing for any other product, sometimes it would be nice to rest on your laurels and let all the hard work you have done on your company website play itself out, simply watching new leads pour in and having business take off.  Unfortunately, efforts to bring new traffic […]

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Home Care Marketing: Making it Unique

At ChoiceLocal, we serve home health care businesses across the country.  By specializing in marketing for the home care industry, we are able to gain a depth of knowledge in the specific area of marketing to home care providers. We then use that broad base of information and experience to serve our customer partners across […]

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Online Review Optimization Tips from a Local Marketing Firm

Whether you are doing franchise marketing, home care marketing, physician marketing or medical practice marketing – any form of local business internet marketing – online reviews are a critical part to your success in obtaining new customers. 7 out of 10 people say that they trust online reviews as much as a personal recommendation.  So if you […]

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