Tag: local marketing

Utilizing Social Media in Local Marketing Strategy

I don’t really “do” social media, so why should my business? If you started your business before the dawn of social media and don’t really understand the difference between a Twitter tweet and a Facebook share, you might be reluctant to bring your business into the age of social media.  Yet, in the age of […]

Read more

Local Marketing: My Website Is Perfect, So Why Do I Need New Content?

Whether it’s home care marketing or local marketing for any other product, sometimes it would be nice to rest on your laurels and let all the hard work you have done on your company website play itself out, simply watching new leads pour in and having business take off.  Unfortunately, efforts to bring new traffic […]

Read more

Building Up 5 Star Medical Practice Reviews

Getting your medical practice positive reviews online is one of the most powerful aspects of medical practice marketing.  Building up your online reviews has 4 very clear benefits: If you have more 5-star and 4-star reviews that your competition, and an overall higher rating, you will obtain more new patients through increased trust in your […]

Read more

Local Paid Search Best Practices for Local Marketing

Whether you are doing paid search to do physician marketing, home care marketing, or home improvement marketing, or marketing for any local business, the pay per click best practices below can be used to power your business forward. Step 1 – Set Up Your AdWords Account Simply go to http://www.google.com/adwords/, and sign up. Pick your […]

Read more